Channels: Social

Role: Creative & concept

The Headliners was a high-octane, rock ’n’ roll-inspired social film shot at the Goodwood Festival of Speed to spotlight the MINI John Cooper Works line-up.

Working with my creative partner Paul, I developed the concept of treating the JCW models like headline acts – not just built to perform, but born to take the stage. Shot by Chaos Media, the film follows the cars from backstage to showtime, with adoring fans screaming from the sidelines and the Hillclimb reimagined as their headline set.